Clear vision of where you want your business to go: Check

Advisors, strategic plan, and quarterly and annual goals: Check

HR, Marketing, BD, Finance, and Client Support leaders are aligned with the big picture: Check

You communicate your cultural values: Check

Individuals on the front line of the company working with customers are fully supportive of your vision: Maybe

Even though you may feel you are doing all the right things in your company, don’t assume that everyone in your organization is aware of and bought into your vision and how you plan to achieve it.

Quick solution: As a CEO or senior leader, meet with every new employee during the onboarding process to share your story about the company and how the new employees fit into this vision. Then plan regular meet-ups at intervals, say 3, 6, and 9 months, to check how they integrate.

This “DNA transfer” to new employees can be instrumental in setting the right tone for people joining your organization and helping them align with your overall goals.

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