Finding value

shopping

One company wants to attack another by expanding into its market.  The new products they create will include variants on what the company being attacked makes.  The hope is that these blended product concepts will be familiar enough to people that it will lure them away from what they are currently using. If Company A makes product X and Company … Read More

Good questions

fog

You can drown in information. Without a way to define what you are seeing it may be difficult to find what you need. When the right questions are asked then answers will emerge. Instead of looking for quick answers, take the time to develop good questions.

Breaking through

blue painting

It’s comfortable to make marginal changes to things that you know well. Profits will likely remain steady over time, you know the business, and the level of risk can be effectively managed. Making an exponential leap requires not only a leap of faith and the willingness to take a chance but also the ability to execute and follow through. Moving … Read More